About

I’m a creative and marketing leader with strengths in digital platforms, strategic campaigns and multimedia design. I help organizations build brands, experiences and content that connect business goals with audience needs.

My work combines creative direction with technical fluency. I’ve led web platforms, marketing technology initiatives and cross-functional teams, guiding projects from concept through launch across campaigns, content and digital products. I’m equally comfortable defining strategy and working hands-on with designers, developers and marketers to bring ideas to life.

I’m drawn to projects where creativity and data inform one another. Whether launching a new initiative, evolving a brand or improving a digital experience, I focus on clear thinking, thoughtful design and real-world impact.

Résumé

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Creative and marketing leader with strengths in digital platforms, strategic campaigns and multimedia design. I help organizations build brands, experiences and content that connect business goals with audience needs.

Core Capabilities

  • Experience design, audience engagement and participant journey development
  • Integrated campaign concepting, creative direction and storytelling across live, digital and hybrid experiences
  • Creative team leadership, client-facing presentations and cross-functional collaboration
  • Production management, vendor partnerships and large-scale event and exhibit execution

Key Skills & Platforms

  • Creative & Design: Adobe Creative Cloud, Figma, Canva, brand identity systems, campaign development, environmental graphics and exhibit design
  • Video & Multimedia: Premiere Pro, After Effects, Audition, Lightroom, motion graphics and video production
  • Experiential & Production: Live, digital and hybrid events, audience journeys, environmental storytelling, vendor management, print production and creative operations
  • AI & Automation: ChatGPT, Adobe Firefly and generative AI tools
  • Digital & Marketing Platforms: WordPress, SEO, accessibility, Salesforce, Pardot, Fonteva, Sprout Social, Swapcard and marketing analytics
  • Project Management & Collaboration: Asana, Jira, monday.com, Trello, stakeholder management and team leadership

Experience

Design Leader — M. Harris & Kern | February 2026 – Present

  • Led exhibit design development for Horizon Lines: Visions for Chicago 2050, translating a citywide ideas competition into an immersive public exhibition through environmental graphics, exhibit content and supporting marketing materials presented by World Business Chicago.
  • Partner with agency leadership and client teams on new business proposals, strategic initiatives and multidisciplinary design projects. mharris.com

Marketing Director, Creative, Technology and Operations — PCMA | Chicago, IL | August 2018 – January 2026

  • Led digital content and technology strategy, owning web and email platforms and shaping engagement, user experience and organic discovery. pcma.org
  • Expanded role in 2023 to include creative direction, leading designers, vendors and web developers while overseeing marketing video strategy and production, including flagship event recap videos, in support of executive priorities.
  • Directed creative and digital execution across PCMA’s multi-brand web portfolio, supporting acquisition integration and leading brand alignment across PCMA, CEMA, PCMA Institute, PCMA Foundation and 17 North American Chapters.
  • Edited and published content across PCMA’s website portfolio, providing long-term stewardship of content and structure while driving sustained year-over-year growth in traffic and engagement, including a 28.5 percent increase in pageviews and an 81.1 percent increase in active users from 2024 to 2025.

Creative Lead — Origin Investments | Chicago, IL | November 2015 – August 2018

  • Executed marketing creative for events and campaigns, establishing a strong brand presence in the fast-growing online real estate crowdfunding market. origininvestments.com
  • Managed social media, website design and blog content, positioning Origin’s cofounders as industry thought leaders.
  • Collaborated with agency partners to improve SEO, grow website registrations and generate investor leads.

Presentation Editor — The Chicago Tribune’s Blue Sky Innovation | Chicago, IL | July 2013 – November 2015

  • Established the identity, website design and visual assets for a business publication focused on innovation, technology and entrepreneurship, contributing to a twofold increase in monthly pageviews within nine months and exceeding 6.7 million pageviews and 1.8 million unique visitors by year-end. blueskyinnovation.com
  • Created a companion website highlighting Chicago innovators, coworking spaces, business events and venues, reinforcing Blue Sky’s authority within the city’s innovation ecosystem. blueskyvault.com

Design and Technology Manager — The Baltimore Sun | Baltimore, MD | January 2012 – July 2013

  • Oversaw production of print, interactive and database-driven infographics, maps and blogs across newsroom platforms. baltimoresun.com
  • Initiated, designed and contributed to The Darkroom, an award-winning photojournalism blog featuring multimedia content optimized for multiple devices, exceeding pageview targets with 28 million views from March to December 2012. darkroom.baltimoresun.com

Senior Web Designer — Right Stuf, Inc. | Des Moines, IA

  • Led web design for a prominent anime producer and retailer, aligning visual design with e-commerce and content management development workflows. rightstuf.com
  • Co-hosted and produced Anime Today, owning audio production and visual identity for an early podcast on anime, manga and Japanese culture.

Education

B.F.A. in Graphic Design — Iowa State University | Ames, IA

  • Graduated with honors and distinction
  • Graphic Design in Rome, College of Design study abroad

Awards & Recognition

M. Harris & Kern Recognition

  • PM Win of the Month (2026): Recognized for design leadership, stakeholder management and successful delivery of the Horizon Lines exhibit for World Business Chicago.

PCMA Recognition

  • Spotlight Award (2025, Q4): Recognized for cross-functional leadership and collaboration, leading weekly marketing alignment, supporting the PCMA rebrand and advancing the organization’s digital and web strategy.
  • Chairman’s Award (2019): Presented to Team PCMA by the outgoing chair for the first time in the organization’s history.

EIC Sustainable Event Standard

  • Platinum Certification (2025) and Silver Certification (2024): PCMA Convening Leaders recognized by the Events Industry Council across seven performance areas, including marketing and engagement, climate action and social impact.

Chicago Tribune Media Group

  • Publisher’s Team Award (2014): NGUX, ChicagoTribune.com.
  • Publisher’s Team Award (2013): Portfolio Expansion Team, Blue Sky Innovation. blueskyinnovation.com

MDDC Press Awards 2013 (Maryland, Delaware and DC)

  • General Website Excellence: 1st Place (Best in Show): Baltimore Sun Staff, The Darkroom. darkroom.baltimoresun.com
  • Online Commentary or Blog: 1st Place, Baltimore Sun Staff, The Darkroom.
  • Business Reporting: 1st Place (Best in Show): Jamie Smith Hopkins, The Baltimore Sun, “A year after closing of mill, lives still unsettled.” Designed and produced online presentation. baltimoresun.com/sparrowspoint

Baltimore Sun Media Group

  • Outstanding Year-End Newsroom Performer (2012).
  • Monthly Outstanding Newsroom Performer (March and November 2012).

Kind words from people I’ve worked with

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